The Enterprise Zone is located to the north of the Downtown, bordering the Pequonnock River. As an old manufacturing area, the neighborhood is characterized by more commercial and industrial development than residential. In 2000, there were only 872 residents in the Enterprise Zone. The neighborhood was predominantly Hispanic (47%), followed by White non-Hispanic (22%), Black non-Hispanic (19%) and Asian (12%). Over one-third of residents in this area are foreign-born. Nearly 30 percent of the resident labor force in the Enterprise Zone is unemployed, and over 30 percent of area residents live below the poverty line.

In 2000, the Enterprise Zone contained 2,470 jobs paying an average wage of $48,000, which is slightly more than the citywide average. Four out of every ten jobs were in manufacturing. The neighborhood is fully within the designated Connecticut Enterprise Zone, which provides tax incentives and cost savings to businesses that locate in the area.